Keren and Noam

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KISS- keep it simple stupid is a good rule that all creatives know and hopefully follow, and it makes perfect sense that it will be used when both the bride and groom are creatives and plan their wedding.
A beautiful venue with great food, good music, close friends and family and lots of glitter and disco balls.

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venue: 4th floor
DJ : Tal Argaman
Photography : Elad Baranga


barely bridal #11 כולה כלה

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about six month before Yael and I got married in the Jem’s Beer Factory  and we wrote about that dress and that event here, we had to get legally married and decided to go old school. We wore vintage suits and dresses, everyone sported a mustache, we had burekas and marinated herring, it was chill and perfect, much more than we could expect from a visit to the rabbinate.
we asked Yael about her dress and about the wedding.

BPX_30261. what’s the story behind the dress?
–  I looked for something simple that could work well with the Jewish vintage style we were going for at the time we were living in China. actually in China finding a white dress is easy in the summer, but it was already autumn so it wasn’t that easy.

BPX_30132. where did you get it?
– H&M and I also wanted a top, that we found one night walking home from the supermarket. In Ningbo, you can’t find a cab at 6pm, because everyone is on a supper break, so we walked through the small streets and found the top in a small shop that we’ve never been to before and never been to since. It was sized XL, about the size of a M in Israel.

BPX_2997BPX_2999a3. Price?
– the dress was about $40 and the top probably another $50

BPX_3034BPX_30324. Any regrets?
– of course not. it was stunning

BPX_30465. What’s a wedding dress for you?
– Something far from reality.

Yael and I. on our wedding day. November 2011.
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photography: Elad Baranga
make up artist: Ruth Toledo
model: Gal Melnick


Orly and Amir

I totally forgot how much fun and how funny it was to shoot this wedding. I met Amir while shooting another hysterical wedding, and got a better glimpse into their lives when I asked them to put on the table a few things that will symbolize for them and their friends who they are and how well they work together to shoot this save-the-date photo:

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a couple of clicks and about two hours of stories about every little thing in this picture and a few things that aren’t in this picture and I felt I was ready to shoot their wedding.
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Liat and Safi

Liat and Safi’s wedding celebration was very special. They didn’t want to have a big event, just something simple and small with the two families. In a way something very old school, celebrating in the back yard of the house he grew up in and taking pictures where they plan to build a house one day, but on the other hand it was very avant-garde.

Big wedding are the norm, anyone doing something even just a bit different is considered radical, but why not? why throw all that money away? why not do something fun (and delicious) with the people you love? This happened to be the smallest wedding I shot with 14 adults (stealing the title from a 23 guest wedding last winter) but this wedding was much more than a wedding to shoot.

Together with Liat and Safi, I helped them put together everything they wanted, I got Tom, a good friend of mine, and an incredibly talented chef to run the show in the kitchen, and a show it was. We branded this whole event from menus to beer labels (on home brewed beer that i made, of course) and gave everyone involved an afternoon they’ll never forget.

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night at the museum

TEDER.FM closed their 6th season with an amazing event in the Tel Aviv Museum.
The place was packed and sometimes it felt like we’re walking around in one of those huge raves in an old abandoned factory and then kinda shaking your head and realizing you’re in the museum. The event went on in several locations across the museum and all the regular galleries were open… you’d walk around, lose your friends, see some cool art, grab a beer, meet up again randomly.
The highlight of the evening was of course Kid Koala, who played in Tel Aviv for the third time and every time he came was nothing short of amazing, the music, his skills and his show. It’s always breathtaking and just tons of fun.
good job, TEDER crew! see you next season.

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Ravit and Elad

I love winter weddings. First of all, because Israel doesn’t have that much of a winter, and it makes much better sense to dress up and look good in the winter, not that I have anything against wearing shorts and looking formal, I’m a big fan, but most people don’t attack the local heat that way.
Even though, the winter isn’t hard, there’s something cozy and fun about an event with friends and family eating, dancing, drinking, and celebrating together while it’s raining outside. The little bit of rain we get, is not enough to really ruin your plans, but enough to make the streets look clean, the air to smell good and to add that hint of elegance that is really hard to achieve with the million degree heat we get here in the summers.

Ravit and Elad’s wedding had all that. Elad Ron is an amazing DJ and a personal friend, we’ve worked together for many years in raves, clubs, roof parties, bars and now even weddings; he’s also one of the leading DJs in the Israeli wedding scene, he played in my wedding, and also in a lot of my friends’ weddings. He founded Zebra Music and their all star lineup tore of the dance floor for hours; started early, finished late… like there was any other way to go?

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venue: Avigdor
DJs: Aviel Brant, Nadav Agami, Idan Gavriel of Zebra Music
Live: Alla-One
Video: Beardwalker


i wanna riot!

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hopped over to galit last night to see the vans shop riot. a skateboarding contest where the skaters skate for 6 minute sessions and compete as a team. it was a great opportunity to see everyone, see galit park in full capacity and getting ripped to pieces by the best skateshop teams in the country, and of course, enjoy good music and beer in the park. who could ask for more?
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team wheely in third placeBPX_7161 BPX_7164
boarderline came in secondBPX_7179
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and team gili’s took the grand prize and will compete in europe representing israel.BPX_7189


getting ready for summer with Ira and Tommy

I met Ira Simonov at the champagne room opening I shot a couple of months ago. She loves taking pictures, she loves fashion and she loves getting stuff done. She blogs about fashion a lot and is a total force on instagram. so naturally, we drank some champagne, shot some pictures and talked about doing it again… and after a while she wrote me and asked if i want to get together and shoot something, she said she wanted to go to the Tommy Hilfiger store to check out some of their stuff for summer and we should go together.
she called again a few days later and asked if i was free the following week… then she said “forget it, want to shoot tomorrow?” and so we did. busy times call for drastic measures, we rolled over to the shop in Sarona and shot in that area… in and out.

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Photography: Elad Baranga

Jewelry: Shiree Odiz

Watches: Emboss Watches

Sunglasses: Dior

and Marc Jacobs’ Daisy Dream fragrance

and the post on Ira’s blog :http://irasimonov.com/2015/03/10/can-you-feel-its-spring/


barely bridal 10 כולה כלה

we took a way too long break with the barely bridal project, but we’re detremined to get back on track, post the dresses we have, tell the stories, and start working on future shoots.
we’re stepping back into action with Adi Richter who knew what she wanted to spend more money on and what she didn’t. she got married in this beautiful dress and here’s what she has to say about it:
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1. So what’s the story?
– I always thought it was a bit too much to spend thousands on a dress that will be used for only a few hours, so when I started looking my goal was not to spend more than $300. I decided that in my wedding it is more important for me to put the emphasis on the people I work with throughout the event, and the dress, well, there are so many dresses, I’m sure i’ll find one that will work.
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2. Who made the dress? how long did it take to find/decide/choose?
– after some good hard summer hours, I almost gave up and then entered ‘Magic’, a store on Dizengof, that isn’t aimed specifically for wedding gowns, but that’s where I found mine- simple, not too white, chiffon, and comfortable. And after I decided to buy it, they didn’t mind sewing some lace I brought in.

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3. Price?
– all in all, with the lace and alterations, $200.

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4. Any regrets?
– no. I would regret spending more than I can afford 😉
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5. A wedding dress for you is?
– A dress for an event. The most important event in the world.
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Adi and Oz on their wedding day. Photo by  Liron Erel

photography: Elad Baranga
make up artist: Ruth Toledo
model: Sivan Mast


V15

the 2015 elections in Israel were extemely interesting for many reasons. When they announced we’re going to elections again after two years, i thought “here we go again” nothings going to change, why should we even bother. But a few things changed my mind. the most important one, was V15, a non partisan political organization calling people to wake up and make israel a better place by bringing back the hope in the political system, going out to vote, and attempting to shift the political conversation more to the left, the more liberal, cultural, peace driven, anti-violence, pro-education side of the map.
I had the incredible opportunity to be part of this amazing team, taking pictures of the activity all over the country, providing the material for Shachar B. Cotani’s graphic design team and the creative department to create powerful messages online,  and turning in a few short months from someone who thinks we’re doomed and the elections won’t change anything to someone who travels the country to talk to people and convince them how important it is to go out and vote and to get their friends and family to do the same.
V15’s ultimate goal was not met. Benjamin Netanyahu is still the prime minister of Israel, but the information gathered, the people recruited and the energy levels are just the beginning of something great.
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